Pierrot, the popular anime studio behind major adaptations like Bleach and Naruto, admits that the company is lacking when it comes to producing high-quality titles quickly, citing Jujutsu Kaisen as one example.
Studio Pierrot and Bleach: Thousand-Year Blood War producer Yoshihiro Tominaga recently spoke to Men's Non-No about how changes in the anime industry are forcing the studio to adapt. “In recent years," he said, "there has been a trend among other production companies to produce animation of extremely high quality while dividing the broadcast season into separate seasons. While Pierrot has a long history and is highly regarded for consistently delivering high-quality works, I think we are also seen as a company that specializes in long-term series. Of course, there is value in having people enjoy our animation without interruption over a long period, such as two to three years, but we are not good at producing high-quality works such as Jujutsu Kaisen in a short period of time."
Pierrot Aims to Brand the Studio With Long-Term Shows & High-Quality Anime Produced Quickly
"In light of the current situation," Tominaga continued, "where it is becoming increasingly difficult to continue to produce the high quality demanded of us without interruption, I believe that the time has come for us to consider how our production company should operate and what structure we should have in place. I believe that Pierrot should continue to emphasize the production of long-term series as it has in the past, while at the same time balancing its strengths in producing high-quality works in a short period of time. To achieve this, we also want to focus on branding the company."
Pierrot has already revealed how it plans to create high-quality works quickly, announcing the new PIERROT FILMS, with Bleach: Thousand-Year Blood War Season 3 as one of its first major titles. While Tominaga singled out Jujutsu Kaisen, Michiyuki Honma, president of Pierrot, recently said that Demon Slayer was the turning point of the anime industry. He admitted that Pierrot's long-running anime series was a big financial risk and that after watching Demon Slayer, he "really felt that we had to change the way we create things."
Bleach: Thousand-Year Blood War Season 3 arrives in 2024, and based on Tominaga and Honma's words, fans can likely expect Season 4 not too long after. Disney+ streams the anime series, describing it: "When a new enemy appears, Substitute Soul Reaper Ichigo Kurosaki jumps back into the battlefield with his Zanpakuto to help those in need."
Source: Men's Non-no
